Three renowned perfumers – Marc-Antoine Corticchiato, Bertrand Duchaufour and Mélanie Leroux – were invited by Le Voyage à Nantes to discover the city and interpret it as a scent. Only one of these three original creations will be made available for purchase at the end of the year. But which will it be? That’s up to you, people of Nantes and travellers passing through... You get to vote for the winning fragrance!
Atelier Polyhedre is responsible for the bottle design and scenography of the space in which three scents are displayed. This Nantes-based studio designs and produces ceramic objects, using minimalism to enhance the relationship between container and content, geometric forms, lines, altered symmetries, and the purity of colour and material. Their repertoire takes its inspiration from the natural world, vegetal evolution, geology and water.
To reveal the three perfumes, Atelier Polyhedre chose to stage everything in black and white where the shapes and materials conjure up a liquid world in suspension. On a black floor, black tables with reflective, lacquered surfaces, reminiscent of water and the winding contours of the Loire islands, will display a shiny white ceramic display case with a cone – an essential tool when creating fragrances. Each object will feature paper strips infused with each of the three scents. After this blind test, visitors will be asked to insert a transparent marble into the perfume container of their choice, as if individual drops were slowly filling the bottle of the future winning scent.
© JEAN-DOMINIQUE BILLAUD